Feedburner

Feedburner is a Google owned Web Service that allows Site Owners to Burn the Feed of their Site, and Pod casts in Atom, RSS and various other Feed types.
Feedburner is very useful to a Site Owner in that they can Analyze, Optimize, Publicize, Monetize, and Troubleshootize their Site Podcast and Feed. For the new Site Owner the most important thing is to Publicize the new Site via a Pingshot in the Publicize Menu.
Pinging various Services, Search Engines, and Businesses allows for a speedier cataloging of a Web Site/Blog, Podcast, and Feed. Once the services are notified the site that sent out the Ping will start to see targeted Referral and Search Traffic within minutes to days.
Be sure to sign up for all of the applicable Services by clicking on the Hyperlinks giving your Email and confirming your Account because the Services will offer more to you in terms of Use and Compatibility. Sign up. The most important service to sign up to is Technorati.
If your Ping is unsuccessful add Content to your Site and wait a few hours or days to avoid being perceived as Spam and go to Ping-O-Matic at Pingomatic.com and type in your Site's Web Address, your Feed Address, and your Site Title and re-Ping your Site.
Within the first month of your Site be sure to sign up to all applicable Services in the Ping Shot Menu and participate monthly in the Communities that you Pinged to.

be sure to keep up with the latest Feedburner news by checking the Feedburner Blog http://blogs.FeedBurner.com/FeedBurner/ at least once a month